Radio Stuff. Country Radio music formatting and scheduling services. Occasional posts from my archives.

Category Archives: Programming

How Many Currents? How Many Recurrents?

> For a country station, how many currents would you rotate?

30 to 35, depending on the flow of product.
(i hate calling records ‘product’)

> For a country station, how many recurrents would you rotate and how far back on those recurrents would you go?
>
……either 19, if i’m scheduling 1 an hour
or 38, if i’m scheduling 2 an hour
with this plan, each song rotates thru the five
dayparts evenly; playing in each of the other four before
it repeats in the first one.
i keep things in Recurrent until another song
drops out of Currents and takes it’s place. i don’t
always drop the ‘oldest’ recurrent to do this.
for example keith urban’s/ Blue Ain’t Your Color is
still monstrously popular. the stats on it show it
will clearly become an all-time classic. the way
it’s going, it could stay in recurrent for a long time more.


posted 8.17.17

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What Chart Do You Use?

A station owner recently asked for and received my Country library playlists; Recurrent, Gold, Classics and Legends. He’d had some uneasiness about many of the songs he was hearing on his station; some of them just didn’t seem ‘right’. As he began updating and adjusting the library and was immediately pleased with the result, heContinue Reading

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Adding New Music – Early Lesson

In the early years of Top 40 Radio, song rotations and music formatting were way different than what we know today. It was common for a station to play the #1 song of the week every hour. WABC in New York, the biggest Rock ‘n Roll station in the whole wide world at the timeContinue Reading

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More About Move/TV Music Synergy

Following my post about playing Goldfinger a few minutes after the Bond movie let out so’s some folks would hear it on the way home and, we hoped, be getting an extra little shot of feel-good juice from our station. Here’s how such a thing can be done today. Take The Sopranos. Season Five, inContinue Reading

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Playing Goldfinger After The Movie Ends

Before I started my 7 to 10:30 pm airshift one Saturday night in early ’65, my program director, the guy who’d hired me told me to play “Goldfinger” by Shirley Bassey at a specific time that evening. This was a surprise because he was the same guy who’d already schooled me that successful radio stationsContinue Reading

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The New Country Tradition – My New Format

My hand-tooled Country music formatting and scheduling service is now available for broadcast stations in the U. S. Working with The Talent Farm syndication service, I provide my personally curated hour-by-hour music schedule to subscribing stations. The daily playlist is delivered directly into the station’s playout/automation using the services of Syncronicity. The full library isContinue Reading

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Seven Songs

At any time, each listener has seven favorite new songs. Everything else in the library is just part of the landscape. Seven that s/he can name if asked the question: Can you name all of your favorite new songs? Seven is the most of any product that can be named according to the original “positioning”Continue Reading

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Boston Tests New Music & Flunks Out (1972)

Going through my archives, I found this clipped from Rolling Stone in January of ’72. Written by the excellent reporter Timothy Crouse, this article was one of the seminal influences on my thinking about radio programming, music selection and also what a frustrating and capricious career I was involved in. I never met John GarabedianContinue Reading

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How Many Commercials Are Too Many ?

Four in a single cluster is one too many. Now this is ancient research data on the subject, talking 1980’s, but I see no reason to believe the findings would have changed. The study has respondents listening to an hour of radio and later being questioned about the commercial content. One of the areas ofContinue Reading

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Announcer Notes – May/June ’82

Disc jockeys have the mistaken impression that they are only in the entertainment business. They are also in the Information business. They move ideas from one place to another. Commercials are ideas. A song is essentially an idea. DJ success on the air has as much to do with how they are saying something asContinue Reading

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