Talk about hitting your groove…this debuted #1 in digital single sales with 184 thousand units in it’s first week. It is a continually interesting, innovative and captivating production. That zip-zip thing they engineered into it is highly addictive. And the way it ends is nothing short of brilliant. Like, for a moment we don’t know it’s over. The ear is expecting it to come back after what seems to be just a pause. But it doesn’t come back. Thus….we want to hear it again! This here be one big ol’ Smash.