Promotion

Radio Contesting

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Some company named NuVooDoo Media did a survey about radio contesting. With an in-tab of 3500, it’s a sizable sample and should have good reliability. The take-way was over a third said they’d not go to a station to get a prize worth under a hundred bucks if they won. That’s nothing particularly new, any … Read more

Simple Contest

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This is an old one, one of the originals. The goal is to build longer listening, to keep the ears tuned in. “When you hear (this), be the first….” 1959, Elvis is in the army. The disc jockey says: I’ll play the first new record from Private Elvis Presley, sometime after five o’clock this afternoon. … Read more